Archive for October, 2008

Because of Linked In…Referals Are up »

OK, I admit it, I haven’t taken full advantage of all the goodies available on Linked In. But has anyone? I say take advantage of the most important parts for your business and go back as time allows to learn more.
First things first, set up your account. www.linkedin.com Then ask folks to link with [...]

My Love (& Turmoil) with Constant Contact »

I was so excited to “find” Constant Contact through a business associate two years ago. Not only has it taken my business to the next level, it has taken my clients growth along with it. I get so excited talking about this product which is so affordable and so “trackable”. For any one who markets [...]

Marketing Mistakes to Avoid »

#1
Marketing To The Wrong Audience.
Even with the world’s best product, copy and price – if you try to sell it to the wrong people, you’ll flop.
#2
Assuming You Know What Your Customers Want.
Listen to what your market has to say. Offer products based on your customers’ answers.
#3
Focusing Your Copy On You.
Customers don’t care about your [...]

Make time for free PR »

As with any marketing plan, I find it easiest to take action in bits and pieces. Make sure you are looking at your PR potential every month.
We’ve got a Southeastern Michigan media list going, send me an e-mail I will be happy to share my latest version with you. But how do you make time [...]

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