Remember when it comes to achieving a great career, you need a plan. Here are some thoughts to help you decide if marketing or marketing specialities may be for you…

Various Marketing Specialties:

Consulting: Marketing Plans, Marketing Budgets, Feasibility Studies, Campaigns & Promotions
You must be: Organized, Coordinate timelines, Like to do research, Write Goals, Plan events

Creative Designer: Ad copy, place media buys, design brochures, logos, taglines, web sites, write video and radio scripts
You must enjoy: Design work, have an eye and writing style for what catches attention, like to “think outside the box”

Internet Marketing: E-news, Web site content, search engine optimization, blogging, social site networking and many more future career opportunities
You must like: Research, writing, learning about the ever changing rules of the net

Sales & Membership Marketing: Outside sales and social/business group networking
You must look forward to: Working and conversing with people in various networking groups to find out how you can help their business.

Public Relations: Writing stories, taking photos. Includes local, national and international specialties
You must have a flare for: Writing and taking photos, researching media contacts for your target market

You can specialize in various specialties or consider sales/marketing positions in just about any other industry if you like to do all of the above.

My Best,
Kathy Kane
Market Insights, LLC