How do you track what people are tweeting, blogging and posting about you?

Unfortunately there is no ONE tool to use…but there are many DECENT tools. Here are my favorites:

TweetBeep: This is the best tool for monitoring any Twitter buzz being “tweeted” about you. Even if the tweeterer uses the “tinyURL”…if they are linking to you, you’ll find out about it. Best of all, it’s FREE.

Google Alerts: We’ve talked about the great uses of this tool before, but it is worth mentioning again. Google alert allows you track when your brand name, URL, or other entered topic shows up on Google (you set the frequency). And, again…it’s FREE and I love getting a daily alert.

Technorati: A great way to search the blogosphere for what’s being said about you (and if anything is being said at all). Technorati indexes in real time, so if someone blogged about you 3 minutes ago…it shows up. And yup…you guessed it…it’s FREE.

Trackur: This tool isn’t free (though they have a free trial), but it is a more sophisticated tool than technorati and it emails you updates for your saved searches. And, it’s not too awefully expensive ($18/mo). Guess if you really want to know about yourself, you will gladly pay for it!

Good luck tracking your rep!

My Best,
Kathy Kane
Market Insights, LLC